HTC Desire 728

Rs. 9900.00 (approx)
Rs. 13970.00 (approx)

Quick Specs:

  • It has an internal memory of 2GB and 16GB RAM. The expandable memory provided up to 2TB. Having primary camera of 13 MP, autofocus, BSI sensor, 1080p video recording and LED flash.

HTC Desire 728 Dual Sim Mobile is a recent launch from HTC Company and we will gonna review about the phone's performance. It is a mid-segment budget android dual sim smartphone with 4G connectivity. It is packed with an octa-core processor and IPS FHD display. Let’s get into the detailed review of this device.


HTC Desire 728 is surrounded by a metal rim. It is a Dual Sim Mobile. On the top of the display, it comes with a 5MP camera and a LED notification light.  And there is a boom sound speaker and there are two of them so HTC is definitely sticking with their boom sound concept that has the two front facing speakers blasting towards the user.

The disadvantage of this is they have to make the phone a little bit longer than the usual. It just feels like a 6-inch device but it is actually only a 5.5-inch display device and it is definitely wasting around 2 centimeters. On the back, you get a 13MP camera plus this matte plastic cover that you can remove. It probably has a bunch of different color options. There is also a noise cancellation mic at the back.  And to the bottom, there is a USB port. The branding comes on the back side. It is having a very smooth body.

HTC Desire 728 Dual Sim Mobile Review

The buttons are placed on the right side and they are not clumsy at all. No shake and no wobble. The whole thing weighs around 150 grams. The three capacitive touch buttons on the display. It has dimensions of 15.79 x 7.78 x 0.78 cm. The weight of the device is 153 grams. To the rear side there comes the branding it is provided with two nano sim slots on the left side along with an SD card slot. Available On-Screen Buttons.


HTC Desire 728 dual sim mobile comes with a 5.5 inch IPS display. It displays around 16M colors. It has a resolution of Full HD 720 x 1280 pixels. It is a multi-touch capacitive screen. It comes with corning gorilla Glass 3. The display looks good. The pixel density of the device is 423ppi.

HTC Desire 728 Dual Sim Mobile Review specs


HTC Desire 728 is a smartphone with dual sim feature. It is powered by the powerful MT6753, Octa-Core. It is running on the OS Android™ with HTC Sense™. It has an internal memory of 2GB and 16GB RAM. The expandable memory provided up to 2TB. Having primary camera of 13 MP, autofocus, BSI sensor, 1080p video recording and LED flash.

HTC Desire 728 Dual Sim Mobile Review specs price

Stereo speakers are given. Wi-Fi, Hotspot, Bluetooth, GPS options are available.  5 MP, BSI sensor, 1080p video recording. Provided with Bluetooth® 4.1, Wi-Fi®: 802.11 b/g/n (2.4 GHz), 0.35cm (0.13 inch) stereo audio jack, micro-USB 2.0 (5-pin) port. Embedded rechargeable 2800mAh Li-Polymer battery which provides enough life.

It has dual sim support with 4G LTE connectivity. The sim slots support GSM Sims. Gravity, Light, Motion, E-compass, Proximity, Accelerometer are available. Provided with Dual-microphone with noise cancellation.


This is the HTC’s new announcement. This is not even a mid-range phone and I would say this is a lower mid-range phone. It has this 5.5-inch display with 720 p resolution which is of pretty decent quality. Though the colors are tilting pretty quickly actually. So I can change the brightness and the brightness is pretty much ok in this super bright environment that I am in. This is an LTE capable device.

HTC Desire 728 Dual Sim Mobile Review specs and price

The booms audio sound is an impressive point and this has always been a selling point of HTC. The 2800mAh battery gives longer life and supports most of the time. The overall performance is good. It comes with a powerful Octa-core processor which gives an intense performance. The graphics provided enables good gaming as well watching hi-end videos. The battery here gives longer life than expected. The design is average.

This mobile works well but I could not say this is the best as the HTC mobiles efficiency and the quality don't last for longer periods. The best thing about this device is the display. The rear speaker does sound loud. The touch is responsive. The UI feels fluid and understandable.


The HTC Desire 728 Dual sim mobile comes with an excellent front camera which has this low focus time.  The color reproduction is good but not the best available.

HTC Desire 728 Dual Sim Mobile Review, Specifications, Price

I would say this is best in the class. It has zero shutter lag and takes pictures faster than ever. The 13MP rear camera has really low capture time and the images shot were wonderful. It is best in many ways. The modes work well.


ü  Well-designed body

ü  Booms audio

ü  Camera

ü  Display


û  Size of the phone is a bit longer


The HTC Desire 728 Dual sim mobile performance and the hardware specifications are good on hand as well as on papers. The cameras are working fine. The performance is also good. The price in India of HTC Desire 728 is around Rs 16000/- which is not too pricey and reachable kind. You can also check out reviews of Honor 6X and Redmi Note 4 which are available at the same price and has better performance.

HTC Desire 728 Full Specifications

Brand HTC
Model Name Desire
Model ID 728
Release Date 2015, November
OS Lollipop v5.1.1
Weight 153 g
Dimensions 157.9 x 77.8 x 7.9 mm
2G Network GSM 850 / 900 / 1800 / 1900
3G Network HSDPA 850 / 900 / 1900 / 2100
4G Network LTE
Type Super LCD2 capacitive touchscreen, 16M colors
Size 5.5 inches
Screen Protection Na
Touch Multitouch
Speakers Yes
3.5MM Jack Yes
Alert Types Yes
Noise Cancellation Na
Mic Yes
Primary 13 MP, autofocus, LED flash
Secondary 5 MP
Video 1080p@30fps
Features Geo-tagging, touch focus, face detection, HDR, panorama
Data Connectivity
Wi-Fi Wi-Fi 802.11 b/g/n
Edge Yes
3G Yes
WLAN DLNA, hotspot
Bluetooth v4.1, A2DP
Infrared Na
USB microUSB v2.0
Speed HSPA 42.2/11.5 Mbps, LTE Cat4 150/50 Mbps
Internal Storage 16 GB, 2 GB RAM
External Storage up to 256 GB
Memory Slot microSD
Chipset Mediatek MT6753
CPU Octa-core 1.3 GHz Cortex-A53
Graphics Mali-T720MP3
Sensors Accelerometer, proximity, compass
Browser HTML5
Messaging SMS (threaded view), MMS, Email, Push Email
Radio FM radio
GPS microUSB v2.0
Java HTML5
Others - MP4/H.264/WMV player - MP3/eAAC+/WMA/WAV/Flac player - Document viewer - Photo/video editor
Battery Non-removable Li-Po 2800 mAh battery
Talk Time Up to 26 h (2G) / Up to 21 h (3G)
Standby Time Up to 496 h (2G) / Up to 485 h (3G)
Colours White, Black
Warranty 1 year product warranty

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